23 Jul 2009 - 4:23am
6 years ago
6 replies
Batyah Rubin

Does scaring users help an e-commerce site?

I am doing freelance user interface design for an e-commerce web site
which sells protection products against a certain insect.

I strongly recommend that the company avoid using scary pictures of
the insect on their site. I feel the user is already in a state of
panic and that these scare tactics do not promote sales. If the user
sees a picture of the scary bug, I expect it would add to the user's
stress, cause him/her to close the site and look else where for a
'soothing' solution.

1. Do you agree with my claim?

14 Jun 2009 - 7:26pm
6 years ago
1 reply
Mark FelcanSmith

[JOB] User Experience Architects - Chicago - Sears Holdings - FT

User Experience Architects - incredible opportunity to improve the
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Sears Holdings is a $50 billion company and the nation's fourth largest
broadline retailer - we're looking to grow our Online Experience Design
practice and we need creative, passionate, and dedicated individuals to
join our group! The ideal candidate should be able to creatively
envision, evaluate, and design successful user experiences.

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