Just a few hours back when I was speaking to a musician friend of mine, he seemed very frustrated about the interface of a sound-mixing software. As a usability and user interface professional, I never ever understood one thing: In the music world, there are so many softwares and so many workstations used to create music and certainly people want to buy these expensive products yet they are scared of one question. The question is how do they learn them??
The out of box experience (OOBE) describes the users first interaction
with a product or service. In the technology sector this first
experience invariably involves plugging stuff in, installing some
software and crossing your fingers in the hope that the product will
work. The problem is that, in far too many cases, it doesnt.
Recent conducted by Accenture in the US shows that each year
consumers return millions of electronic products not because they
dont work, but because customers think they dont work.