I was working on shopping cart experience... from shopping to pay to
buy... I was browsing on the web. I noticed there is a subtle
difference between virtual goods and physical goods (other than
shipping and handling)... And, when I go into gaming environment,
its' different again... it seems like escaping the traditional cart
experience and go straight to confirmation!
what do you think? what have you seen? are there good experience you
What is the appropriate button to use on the product detail page when
the website navigation asks the user to either Shop or Buy?
Of course, can we get a little more interesting and personal? For
example: instead of Shop or Buy can we use buttons that say - 'Go
and Pamper' (for a gifts e-commerce website) or 'Educate Yourself'
(while buying education books) or 'Push Limits' (while e-shopping
for BASE jumping equipment).
After the great feedback I got from my last request, i'm going again! :)
Does anyone have any feedback or insight on shopping for groceries online? I'm doing some work for a client in this area, and i'd like to get feedback from anybody on this list, particularly if they've used UK grocery shopping sites.
I really like it and I really hate it.... I like the way it looks and feels
and also how it is playful and the way it encourages exploration, but I
can't help but think that if I was seriously shopping then this would just
(P.S some background music would be good... as long as i had control over it
The first significant custom application I ever designed/developed was for
an outfit in the New York Fashion District. The owner kept telling me if
somebody could one day create an electronic way to sell clothes, he'd be
very rich (obviously this was years before the web; TV and kiosks were what
he had in mind then).
It turns out, however, that today returns of clothes bought online reaches
40%, mostly due to dissatisfaction with the fabrics (cf.