When it comes to conducting UX research and testing on websites, there are a lot of of methods and tools to choose from. However, when testing mobile websites and apps, there are fewer options.
Join Nate Colker, UX Researcher at UserZoom, in this webinar to learn about different research methods and tools for testing mobile websites and apps. As a case study, Nate will show a setup and results of a recent mobile/tablet benchmark study that included such fashion retailers as Guess, Kenneth Cole, Bebe and White House Black Market.
This 60-minute session will cover:
Overview of the mobile UX research methods
Overview of the mobile testing tools that are available today
Case Study: fashion industry mobile benchmark study