I am assessing some web products we use at a library. (Yes, not a very exciting environment, but what can you do?)
Can anyone show me some good examples of how to present this sort of data in a report? And, any good resources on the topic of analytics I can refer to that you may know of?
I'm looking at data from a lot of different products, so it is hard at times to determine what effect our landing page design has on connecting to resources. It's hard to tell if users are connecting to resources or just navigating away from the page. It sort of has to be judged based on an aggregate of usage data.