Re: [IxDA] Simplicity is Not Overrated, Just Misunderstood
13 Sep 2010 - 8:21pm
3 years ago
Just forget the name, smartphone or feature phone, or even forget if it should be called phone. None one really care about the difference between smartphone and feature phone.
What matter is what people want in mobile, or between/across places. Take for your case, "a more professional camera setup than iPhone", what will behind the touchpoint? maybe a photo/video sharing service ( to a sns ), maybe a mobile shopping service, etc. Simplicity should be achieved after we know where'll we go, what make people life essentially better.