The B2B site I'm working on will have several crowdsourced modules such as popular articles, most saved documents, and recent popular searches. These can be filtered by role or region, in order to show "most popular for people like me."
I'm wondering if anyone has found or documented standards on how popular links are calculated, for example whether they are total number of clicks or unique visitors. This isn't a public site, so we're less concerned with advertiser conventions than what will product meaningful results for user.
I did a little research on timeframe for popular, which roughly corresponds to publication cycle. So a daily newspaper popular is last 24 hours, but a quarterly publication might be 90 days.
The requirements for reporting are somewhat different than for presenting to users. For example an admin might want to know what the most clicked links for January were, whereas users just want the current period.
Thanks for any thoughts, Diana WynneSan Francisco