Some interesting research looking into how an impression can be made about a
website, in the first 50 milliseconds of viewing. Apparently the reason is
due to user's 'cognitive bias' and the need for user to feel their judgement
is correct. The user will attempt to back up their first impression via
further usage of a site.
The article doesn't make any great conclusions about how websites can
improve the impression a user has. So I thought maybe we could discuss ways
of making a better first impression?