Im pleased to announce that the first Mobile Monday meeting in RTP is taking place on Monday. This is a group of people who are interested in mobile technologies and have wanted to form a local chapter of Mobile Monday, like the MoMo in Silicon Valley and in Finland. The Mobile Monday USA mission is to cultivate and accelerate US mobile and telecom sectors through leadership, technology, government relations, research, education, mentoring, investment, recruitment, networking and promotion. Usually a topic is chosen for the month, and then anyone is allowed to present as it relates to the topic. There are usually several presentations. Theres a wide variety of people from mobile executives to designers to developers to students. Mobile Monday is informal; its also a great place for networking, meeting people and talking about a mobile topic if you are interested. Ive attended Mobile Monday in Silicon Valley and really enjoyed it
This is the first inaugural meeting for the RTP Mobile Monday. I am planning on attending as Ive been involved in some of the planning. Please feel free to forward this information to anyone who might be interested in attending.
For our first meeting, we will be discussing crosscasting -- repurposing digital media content for mobile devices while making it available through current means.
Examples are not limited to Podcasting, but vogcasting, vobcasting, datacasting, *casting, etc. The general idea here is that there is not enough of an audience, particularly in the US, to do mobile-only content. It has not hit critical mass in audience due to several factors; among them are handsets and data plan costs, and the content creators have not hit upon a good metaphor for compelling content. As a result, much video content targeted for mobile use is either edited versions of music videos and cut-down versions of existing video programming (news and sports). Since much of this content is products for much higher resolution devices, user experience is compromised.
However, companies such as Sony, Orb, Slingshot and Apple are all banking on the idea that there is an audience for this type of content experience. Orb and Slingshot are acting as consumer-powered "bridges" between existing content and mobile delivery, while Sony and Apple are focusing on ways to deliver mobile content and manufacture devices that tie into this model. And everyone is trying to keep up with an active developer community that is pushing the limits of what existing technology can do.
So, bring your devices, your content, your dreams.