Critique Requested: Recent Flash project

4 Oct 2009 - 9:18pm
4 years ago
2 replies
750 reads
pezz
2009

Looking for some constructive criticism, strengths and weaknesses on
the design, usability, etc. Curious what my peers think and what
things can be improved.

http://www.euromonitor.com/passport/

thanks

Comments

5 Oct 2009 - 10:49am
Shaun Bergmann
2007

Hi Pezz!

Just took a quick look at it, and the one thing that stands out for me to
comment on is that the frames of text that slide in during the intro demo
were going by too fast for me to process (and I'm a pretty fast reader) I
found myself trying to speed up to try to catch the next sentence while
giving up on the one that's currently fading out. Once these frames of text
became questions, I started to feel a bit overwhelmed.
I'm not suggesting that the solution is slowing down the frames, as that
would make the intro rather lengthy, time wise. But I did find it difficult
to process. (Maybe it's just a Monday morning thing and the user hasn't had
enough coffee yet, but I don't think so)

On Sun, Oct 4, 2009 at 12:18 PM, pezz <pezzomon at gmail.com> wrote:

> Looking for some constructive criticism, strengths and weaknesses on
> the design, usability, etc. Curious what my peers think and what
> things can be improved.
>
> http://www.euromonitor.com/passport/
>
> thanks
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17 Oct 2009 - 3:55pm
pezz
2009

Thanks for the feedback Shaun, the question of how long a text should
be left on the screen came up quite a bit in discussion, and how to
maintain a quickly paced user experience. If audio were included, I
think it would have been less of an issue. I typically assume that
the user/viewer has never seen or heard of the material, and try to
find a reasonable balance. It was good to see a comment from a fast
reader that is unfamiliar with our products say that it's a bit too
fast. This section was actually added towards the end of the
project, with the intention that the viewer would be someone already
familiar with our product offerings, and that the text/questions
should be rapid fire. I would be curious to know if anyone has a rule
of thumb for the pace of text? What if you're trying to court
international customers, where English isn't the native language,
how fast is too fast? Maybe 2 seconds per 50 characters?

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