[Event] IxDA Dublin, Ireland: June '09 Gathering

8 Jun 2009 - 2:43pm
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Séamus T. Byrne
2010

When: Wednesday, June 17th. Starting at 6:30pm until 8:00pm

Where: Renards, Dublin. (http://tinyurl.com/mpor8z)

What: Out of Box Experience- with Frank Long, Director of Dublin-based
Frontend. (http://frontend.com/)

Research in the US shows that each year consumers return millions of
electronic products – not because they don’t work, but because customers
think they don’t work. Coupled with product returns is the cost of
customer support calls to overcome set-up difficulties. It is estimated
that the cost of poor out of box experience in the US alone is 13.8bn
per year. Frank Long from Frontend will talk about some of the key
issues that impact on the out of box experience and present some recent
case studies examples.

Frank Long's Bio:
• Director of Frontend.com
• 10 years experience in User Centred Design with Frontend –working for
a broad range of clients including HP, D-Link, AIB, O2, BridgeCo,
• 4 years as product designer in European Design HQ of LG Electronics
• Visiting lecturer NCAD – Industrial Design since 1997
• Part-time Lecturer TCD – MSc Ubiquitous Computing 2004-2006
• Graduated in 1994 from NCAD - Industrial design
• Completed Research based MA in 2008 – Real or Imaginary; The
Effectiveness of Using Personas in Product design

Interested: RSVP at http://ixdadublin.ning.com/

Questions, Directions: Email me or call me at 087 618 5655

--
All the Best,
Seamus Byrne

Creative Director
GraphicMint.com
"Visual and Interaction Design for Brands, Products and Services"

Mobl: 087 618 5655

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