Need of persona for small set of user group

20 May 2009 - 10:30pm
5 years ago
4 replies
1078 reads
kishor
2009

Hi everyone,

Persona represents a user group, helps to understand who the users
are, their behavior, etc.
No my question here is if I’ve a large set of audience or target user
group then making a persona make sense to me,
But what if I’ve very limited users say 8-10 and I’ve access to users
all the time, do I need to create Persona for them?
Is it really necessary to create Persona for small set of target user
group?

Please share your thought.

-Kishor-

Comments

20 May 2009 - 11:58pm
Elizabeth Bacon
2003

Hi Kishor,

You may well be in one of the rare situations where personas would
not add especial value. They might instead add overhead to a
collaborative, user-centered process where you can frequently
interact with your actual users.

Slide 59 of the presentation I authored with Steve Calde, "Death to
Personas! Long Live Personas!" even cites this particular situation
as a time when it might not make sense to author personas. See:
http://www.devise.com/further_reading for the slideshow.

One consideration to ponder is whether there are other people in your
organization who do not have such easy access to your users. Perhaps
they would benefit from a better understanding of your target user as
afforded by personas.

Cheers,
Liz

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Posted from the new ixda.org
http://www.ixda.org/discuss?post=42186

21 May 2009 - 12:45am
pradeepnayar
2009

Kishor,
I agree with Liz. I must add though that you can still create personas if these 8-10 users are going to play different roles in your application.
I am going with the assumption that you are using them for a web application that may have users playing different roles. Like super user, admin etc. Then personas are still applicable.

On another note, I do know of some interaction designers who are persona freaks and they create personas just for sake of having them. Example: Web designer with only a mac or manager with a windows pc. I'm usually not a fan of making personas just for the sake of having them.

Just my 2 cents!

later,
Pradeep

21 May 2009 - 8:26am
Dana Chisnell
2008

You have living personas! Spend your time with them rather than
developing write-ups representing them.

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Posted from the new ixda.org
http://www.ixda.org/discuss?post=42186

21 May 2009 - 8:35am
Anonymous

Kishor - I think it comes down to the question, 'Who are these
personas for?' If you will be the only one who will be looking at
them I say 'skip it.'

However, if there is a development team involved, or other
stakeholders who could benefit from having them at hand it might make
sense to build one (quick and dirty). I say this because I have
employed Cooper's (http://tinyurl.com/on8lln) methodology of having
personas built and present at all times when stakeholders are making
design decisions. After all it's not the IX Designer who most
benefit from the personas. Many times it's the stakeholders who will
apply their 'elastic user' to fit whatever opinion they have on a
given matter, rather than matching up requirements against a
consistent set of needs.

Best of luck,

Will

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Posted from the new ixda.org
http://www.ixda.org/discuss?post=42186

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