YADQ (Yet Another Design quote)...

3 Dec 2003 - 8:32am
10 years ago
1 reply
497 reads
TLWilkens at aol.com
2003

...this time, from Tom Peters:

"The dumbest mistake is viewing design as something you do at the end of the
process to 'tidy up' the mess, as opposed to understanding it's a 'day one'
issue and part of everything."

This was on a throwaway received by a friend of mine; I lookes through my
collection of Peters's works, and had a look on the Internet, but could not find
the quote or its source. Pity, since it's so fundamental--and often ignored
or misunderstood.

Cheers
Tom Wilkens
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Comments

3 Dec 2003 - 8:49am
livlab
2003

It's from here:

Management Guru Tom Peters on Design
In "@ Issue" Vol. 6, No. 1.
http://www.cdf.org/tompeters/tompeters.html

Cheers,

Livia Labate
liv at livlab.com | http://livlab.com | http://aifia.org

----- Original Message -----
From: TLWilkens at aol.com
To: discuss at interactiondesigners.com
Sent: Wednesday, December 03, 2003 11:32 AM
Subject: [ID Discuss] YADQ (Yet Another Design quote)...

...this time, from Tom Peters:

"The dumbest mistake is viewing design as something you do at the end of the
process to 'tidy up' the mess, as opposed to understanding it's a 'day one'
issue and part of everything."

This was on a throwaway received by a friend of mine; I lookes through my
collection of Peters's works, and had a look on the Internet, but could not
find the quote or its source. Pity, since it's so fundamental--and often
ignored or misunderstood.

Cheers
Tom Wilkens

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