Just wondering if anybody has found it useful to repurpose personas
that were created for a specific project into another area of the
company. I.e. have you successfully translated personas into something
that call center customer service reps can use to identify common
problems and possible solutions. Or get your frontline staff into the
headspace of a user to have empathy over a technology problem or
Any tactical examples would be much appreciated or a good bashing on
why this shouldn't be done.