I'm currently working on some User centered design process definition
in order to install my position in the company product lifecycle.
I would like to use the Schaeffer organization maturity level scale
available in the book "Institutionalization of Usability"
1- Piecemeal usability
2- Managed usability
5- Routine usability
Precisely, I want to highlight the gap between my position (and
ressources available to me at level 1) and a "5 point" company or
So my questions are :
-do you have some examples ?
-how would you rate Microsoft, Apple, Oracle, IBM... ??
I sometimes use the usability maturity model (UMM) proposed by J Earthy
based on Flanaghan's Usability Leadership scale, Sherwood-Jones' Total
System maturity model and ISO 13407, and modified suitably to suit some
ground ralities. I use UMM to help companies locate themselves on a
Unrecognised (no indicators)
"We don't have usability problems"
Recognised Problem recognition
"Oops, what do we do now? How shall we solve this problem?"
Considered Quality in use awareness
"This project is important. We should get an IxD consultant to design
Implemented User involvement
Human factors technology
Human factors skills
"Our IxD group should handle this important project."
"Our IxD group does research into processes, but many IxDs are
distributed across projects, who do the day to day work. We know why our
products are usable, our challenge is to make them desirable to our
Institutionalised Human-centred leadership
"We are not a tech company, we meet X needs of our customers. Our
products are not only usable, they are also desirable, and we know why."
Its quite similar to Schafer's model, except I would put 'Staffing' at
'Implemented' level (i.e. when we have a specialized group) and add an
'Institutionalized' level at the bottom, where a company stops looking
at itself as a tech company, and starts looking at itself as a company
that addresses needs and wants of its customers in a certain vertical.
Broadly, I would put any company that has a central usability group as
Implemented, and any company that has distributed usability concerns
across projects as Integrated. In that sense, most companies we know are
really implemented, a few are close to being integrated. I will hesitate
to put any of them in the institutionalized category.
UMM really is not a measure of the product quality, but of process
quality. So it is hard to pin a company to a level solely based on their
product quality. Rather, I find it more useful for company insiders to
do a self-assessment.
discuss-interactiondesigners.com-bounces at lists.interactiondesigners.com
[mailto:discuss-interactiondesigners.com-bounces at lists.interactiondesign
ers.com] On Behalf Of Franck Ferront
Sent: Tuesday, August 24, 2004 8:56 AM
To: discuss-interactiondesigners.com at lists.interactiondesigners.com
Subject: [ID Discuss] Organization maturity levels : Rate them !!
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