[EVENT] INTERSECTION: Where Industrial and Interaction Design Meet, Oct. 18

5 Oct 2007 - 12:18pm
6 years ago
7 replies
1085 reads
dani malik
2005

We're so excited about this one! Please forward to anyone you think
might be interested!

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IxDA SF presents:

INTERSECTION: Where Interaction and Industrial Design Meet
featuring case studies from Cooper, frog design, Motorola and IDEO

Taking advantage of industrial design presence in San Francisco for
the ICSID/IDSA Connecting 07 conference, IxDA San Francisco is
delighted to host an evening of dialog between two closely related
but often siloed fields: Industrial Design and Interaction Design. On
October 18 at C|net, we will hear case studies from Cooper, frog
design, Motorola and IDEO, highlighting the intersection point of the
two disciplines and the ups and downs of collaboration.

Our presenters:

Dave Cronin, Director of Interaction Design at Cooper
From the front lines of a product design consultancy, Dave Cronin,
Director of Interaction Design at Cooper, will recount picaresque
stories, reveal lessons learned, and explain Cooper’s approach to
integrating industrial design, interaction design and visual design
in an attempt to create compelling and effective products.

Jennifer Kilian, Creative Director at frog design
frog design’s client, TurboChef, has been utilizing their Speedcook
technology in the commercial space for over a decade. Yet
increasingly, the fast pace of modern life has necessitated the
introduction of this convenient technology into the home. Our cross-
functional team of design analysts (researchers, UE strategists and
interaction designers in one), visual designers, product designers,
as well as software technologists and mechanical engineers focused
heavily on harmonizing the form, function, and overall experience of
the TurboChef Double Wall Speedcook oven. In this presentation
Jennifer Kilian, Creative Director at frog design, will talk about
how the cross-functional team at frog designed a new solution for
TurboChef, bringing their technology into the consumer marketplace.

Gabriel White, former Interaction Design Lead for the Motorola
Motofone, Principal Designer at frog design
Half the world’s population has no access to mobile phone technology,
and most of these people live in poor or developing countries. How do
you design for people with no experience using information
technology, who are often illiterate, and have only limited
resources? The Motorola MotoFone is a cell phone designed from the
ground up for people in developing countries. Researchers,
interaction designers and industrial designers worked closely to
define a new phone platform from the ground up, and in doing so
created a unique product. In this talk Gabriel will discuss how the
MotoFone was designed, and how the disciplines of interaction design,
industrial design and research worked together to make this happen.

Danny Stillion, Design Director at IDEO
Beyond the discovery, prototyping and building phases of the typical
product, storytelling is an important part of design thinking at
IDEO. IDEO Design Director Danny Stillion will present a case study
focused on “vision” video work highlighting possibilities for
wireless devices and interactions that Intel could bring to life with
partners in the near future. He’ll speak about the close
collaboration that took place between interaction designers and
industrial designers as the team focused on storytelling which, in
this case, was carried out at a high level of fidelity.

Date: Thursday, October 18th, 2007
Location: C|net
CNET Networks Building
235 Second Street
Between Howard and Folsom

Time:
6:30 pm – Social Hour with light refreshments
7:00 pm – Presentation

Presented by IxDA-SF and C|net
http://gamma.ixda.org/

Comments

5 Oct 2007 - 1:04pm
Rob Tannen
2006

This sounds great - can you provide directions to the event from the
IDSA conference (Fairmont Hotel)?

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Posted from the improved ixda.org
http://beta.ixda.org/discuss?post=21100

6 Oct 2007 - 3:00am
k lenox
2006

Google map from Fairmont Hotel to C|net:

http://tinyurl.com/2jzvvs

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Posted from the improved ixda.org
http://beta.ixda.org/discuss?post=21100

6 Oct 2007 - 8:16am
Dave Malouf
2005

Rob, it's called Jump in a cab!!!!
Seriously, though ... going is a nice walk down hill through Union
Sq. Going back???
I'm down for the trolley, well probably after some Mel's Diner and
whatever other studio parties are going on that night.

If you are on facebook, maybe you can sign up to the Connecting 07
event that is there (Just found it searching for "connecting"). So
this way we will know who to look for from our IxDA friends.

Or more publicly and alternatively (sorry if this seems a tad
self-promotional), I posted my "itinerary" for Connecting07 on my
blog @ synapticburn.com. People can leave comments there (a tad
public, I know) about whether they are attending.

Also, I'll be heavily twittering all that week.

-- dave

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Posted from the new ixda.org
http://gamma.ixda.org/discuss?post=21100

9 Oct 2007 - 12:21pm
Scott Hildebrand
2007

I might be going. How many people from here are planning on being there?

9 Oct 2007 - 2:55pm
Dave Malouf
2005

I'll be there! I'm very excited about this event. I consider it one
of the most important Face2Face events of any local group offering in
quite a long time. The out reach to the ID community is huge and the
timing is great to coincide with Connecting07.

I'm dragging a lot of people with me as well. Most of motorola will
be there I hope. ;)

-- dave

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Posted from the new ixda.org
http://gamma.ixda.org/discuss?post=21100

9 Oct 2007 - 3:22pm
Nicolai Bentsen
2007

Would love to be there on Oct 18, but guess our company won't find
finances for me to attend after a colleague and I spend two weeks
taking the three interaction classes at Cooper in September.

Enjoy :-)

Nico

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Posted from the new ixda.org
http://gamma.ixda.org/discuss?post=21100

10 Oct 2007 - 6:45am
Lawrence Kitson
2007

This is an amazing sounding event, Good work. Full reports required!

(in manchester. UK)

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