Universal Principles of Design

17 Sep 2007 - 10:58am
7 years ago
10 replies
647 reads
Robert Hoekman, Jr.
2005

http://stuffcreators.com/upod/

I don't think I remember seeing any posts/threads on this book, and it
amazes me. I finally made it to the last page a couple of days ago,
and even though I was already familiar with a large chunk of the
concepts discussed in it, I am in awe of how gracefully and succinctly
the authors presented each one.

The book covers 100 principles that apply across various desgn
disciplines. Every principle is presented in a 2-page spread. The
first page names the concept, summarizes, describes examples, and
offers advice on when and how to apply it. The second page shows how
it was applied to example designs.

This book is absolutely beautiful. Stunning, really. And I don't think
I've ever said this about a book before. The design and the content
are both so well done that I just can't believe this book isn't
considered one of the bibles of interaction design.

Has anyone else read this? I realize it's been out for quite a while,
so it may not be news to anyone. I just wanted to put a spotllight on
it for those who haven't heard about it.

-r-

Comments

17 Sep 2007 - 11:07am
Kevin Silver1
2006

Yes, I've read the book and it sits proudly on my desk used for
reference and inspiration. And I couldn't agree more with your
assessment of it. I definitely think it's a must have book!

Kevin

On Sep 17, 2007, at 9:58 AM, Robert Hoekman, Jr. wrote:

> http://stuffcreators.com/upod/
>
> I don't think I remember seeing any posts/threads on this book, and it
> amazes me. I finally made it to the last page a couple of days ago,
> and even though I was already familiar with a large chunk of the
> concepts discussed in it, I am in awe of how gracefully and succinctly
> the authors presented each one.
>
> The book covers 100 principles that apply across various desgn
> disciplines. Every principle is presented in a 2-page spread. The
> first page names the concept, summarizes, describes examples, and
> offers advice on when and how to apply it. The second page shows how
> it was applied to example designs.
>
> This book is absolutely beautiful. Stunning, really. And I don't think
> I've ever said this about a book before. The design and the content
> are both so well done that I just can't believe this book isn't
> considered one of the bibles of interaction design.
>
> Has anyone else read this? I realize it's been out for quite a while,
> so it may not be news to anyone. I just wanted to put a spotllight on
> it for those who haven't heard about it.
>
> -r-
> ________________________________________________________________
> Welcome to the Interaction Design Association (IxDA)!
> To post to this list ....... discuss at ixda.org
> List Guidelines ............ http://beta.ixda.org/guidelines
> List Help .................. http://beta.ixda.org/help
> Unsubscribe ................ http://beta.ixda.org/unsubscribe
> Questions .................. list at ixda.org
> Home ....................... http://beta.ixda.org

Kevin Silver
Clearwired Web Services

10899 Montgomery, Suite C
Albuquerque, NM 87109

office: 505.217.3505
toll-free: 866.430.2832
fax: 505.217.3506

e: kevin at clearwired.com
w: www.clearwired.com

17 Sep 2007 - 11:14am
Oleh Kovalchuke
2006

Found this book three years ago and referred to it ever since.
Every designer should have a copy.

Also see below from this very list.

Oleh

On 1/23/07, Bret Hekking <bhekking at yahoo.com> wrote:
>
> > can anybody give me links to best practices, tips and patterns
> collections
> > about web UI & web interactions?
>
> The best resource I've ever found on design principles (not design
> patterns,
> per se) is William Lidwell's "Universal Principles of Design" ISBN:
> 1592530079.
>
> Each principle gets two full pages, one with descriptive text, the facing
> page
> with examples. The 210 principles are categorized by these basic
> questions:
> - How can I influence the way a design is perceived?
> - How can I help people learn from a design?
> - How can I enhance the usability of a design?
> - How can I increase the appeal of a design?
> - How can I make better design decisions?
>
> If I taught an interaction design course, this would be a required text.
>
> Cheers,
>
> Bret Hekking
> Sr. UX Designer
>

---------- Forwarded message ----------
From: Rob Tannen <RTannen at electronicink.com>
Date: Sep 4, 2006 1:20 PM
Subject: Re: [IxDA Discuss] John Maeda's Laws of Simplicity
To: Juhan Sonin <juhan at mit.edu>, discuss at ixda.org

[Please voluntarily trim replies to include only relevant quoted material.]

Juhan - I respectfully and strongly disagree with your favorable
recommendation of Maeda's "The Laws of Simplicity". While there is inherent
value in many of the principles that he advocates, the book itself is
neither simple nor readable.

Maeda's writing style, overuse of acronyms and lack of concrete, actionable
advice makes it read more like a monologue (which I guess it is). Perhaps
my expectations going into the book were off, but its certainly not, as a
back-cover reviewer wrote, a "clear and incisive guide for making
simplicity the paramount feature of our products".

I'd recommend "Universal Principles of Design" as a more thoughtful and
useful counterpoint.

Here's a brief review that I wrote to evidence my points:

http://humanfactors.typepad.com/idsa/2006/09/the_laws_of_sim.html

On 9/17/07, Robert Hoekman, Jr. <robert at rhjr.net> wrote:
>
> http://stuffcreators.com/upod/
>
> I don't think I remember seeing any posts/threads on this book, and it
> amazes me. I finally made it to the last page a couple of days ago,
> and even though I was already familiar with a large chunk of the
> concepts discussed in it, I am in awe of how gracefully and succinctly
> the authors presented each one.
>
> The book covers 100 principles that apply across various desgn
> disciplines. Every principle is presented in a 2-page spread. The
> first page names the concept, summarizes, describes examples, and
> offers advice on when and how to apply it. The second page shows how
> it was applied to example designs.
>
> This book is absolutely beautiful. Stunning, really. And I don't think
> I've ever said this about a book before. The design and the content
> are both so well done that I just can't believe this book isn't
> considered one of the bibles of interaction design.
>
> Has anyone else read this? I realize it's been out for quite a while,
> so it may not be news to anyone. I just wanted to put a spotllight on
> it for those who haven't heard about it.
>
> -r-
> ________________________________________________________________
> Welcome to the Interaction Design Association (IxDA)!
> To post to this list ....... discuss at ixda.org
> List Guidelines ............ http://beta.ixda.org/guidelines
> List Help .................. http://beta.ixda.org/help
> Unsubscribe ................ http://beta.ixda.org/unsubscribe
> Questions .................. list at ixda.org
> Home ....................... http://beta.ixda.org
>

--
Oleh Kovalchuke
Interaction Design is the Design of Time
http://www.tangospring.com/IxDtopicWhatIsInteractionDesign.htm

17 Sep 2007 - 11:17am
Alvin Tan
2006

Hi Robert,

I have this book since April and absolutely love it. A very good reference
indeed.

Alvin

On 9/17/07, Robert Hoekman, Jr. <robert at rhjr.net> wrote:
>
> http://stuffcreators.com/upod/
>
> I don't think I remember seeing any posts/threads on this book, and it
> amazes me. I finally made it to the last page a couple of days ago,
> and even though I was already familiar with a large chunk of the
> concepts discussed in it, I am in awe of how gracefully and succinctly
> the authors presented each one.
>
> The book covers 100 principles that apply across various desgn
> disciplines. Every principle is presented in a 2-page spread. The
> first page names the concept, summarizes, describes examples, and
> offers advice on when and how to apply it. The second page shows how
> it was applied to example designs.
>
> This book is absolutely beautiful. Stunning, really. And I don't think
> I've ever said this about a book before. The design and the content
> are both so well done that I just can't believe this book isn't
> considered one of the bibles of interaction design.
>
> Has anyone else read this? I realize it's been out for quite a while,
> so it may not be news to anyone. I just wanted to put a spotllight on
> it for those who haven't heard about it.
>
> -r-
> ________________________________________________________________
> Welcome to the Interaction Design Association (IxDA)!
> To post to this list ....... discuss at ixda.org
> List Guidelines ............ http://beta.ixda.org/guidelines
> List Help .................. http://beta.ixda.org/help
> Unsubscribe ................ http://beta.ixda.org/unsubscribe
> Questions .................. list at ixda.org
> Home ....................... http://beta.ixda.org
>

17 Sep 2007 - 12:14pm
SemanticWill
2007

Fully agree! I accidentally came across the book about 2 years ago - and
just love how so many concepts are presented in a clear, elegant fashion -
it's a great part of my library.

On 9/17/07, Alvin Tan <alvint at gmail.com> wrote:
>
> Hi Robert,
>
> I have this book since April and absolutely love it. A very good reference
> indeed.
>
> Alvin
>
> On 9/17/07, Robert Hoekman, Jr. <robert at rhjr.net> wrote:
> >
> > http://stuffcreators.com/upod/
> >
> > I don't think I remember seeing any posts/threads on this book, and it
> > amazes me. I finally made it to the last page a couple of days ago,
> > and even though I was already familiar with a large chunk of the
> > concepts discussed in it, I am in awe of how gracefully and succinctly
> > the authors presented each one.
> >
> > The book covers 100 principles that apply across various desgn
> > disciplines. Every principle is presented in a 2-page spread. The
> > first page names the concept, summarizes, describes examples, and
> > offers advice on when and how to apply it. The second page shows how
> > it was applied to example designs.
> >
> > This book is absolutely beautiful. Stunning, really. And I don't think
> > I've ever said this about a book before. The design and the content
> > are both so well done that I just can't believe this book isn't
> > considered one of the bibles of interaction design.
> >
> > Has anyone else read this? I realize it's been out for quite a while,
> > so it may not be news to anyone. I just wanted to put a spotllight on
> > it for those who haven't heard about it.
> >
> > -r-
> > ________________________________________________________________
> > Welcome to the Interaction Design Association (IxDA)!
> > To post to this list ....... discuss at ixda.org
> > List Guidelines ............ http://beta.ixda.org/guidelines
> > List Help .................. http://beta.ixda.org/help
> > Unsubscribe ................ http://beta.ixda.org/unsubscribe
> > Questions .................. list at ixda.org
> > Home ....................... http://beta.ixda.org
> >
> ________________________________________________________________
> Welcome to the Interaction Design Association (IxDA)!
> To post to this list ....... discuss at ixda.org
> List Guidelines ............ http://beta.ixda.org/guidelines
> List Help .................. http://beta.ixda.org/help
> Unsubscribe ................ http://beta.ixda.org/unsubscribe
> Questions .................. list at ixda.org
> Home ....................... http://beta.ixda.org
>

--
~ we

-------------------------------------
n: will evans
t: user experience architect
e: wkevans4 at gmail.com

-------------------------------------

17 Sep 2007 - 12:55pm
Alvin Tan
2006

Looks like everyone has been silent about this book all these time. ;)

On 9/18/07, Paul Nuschke <plnii11 at gmail.com> wrote:
>
> It's probably my favorite design reference book- I've cited it often for
> reports when I need to talk about heuristics for interface design.
> Everything from the topics covered, to the layout, and the tone of the book
> are just perfect. I only wish that it was twice as long. :)
>
> Paul Nuschke
> Human Factors Analyst
> Electronic Ink
>
> On 9/17/07, W Evans <wkevans4 at gmail.com> wrote:
> >
> > Fully agree! I accidentally came across the book about 2 years ago - and
> > just love how so many concepts are presented in a clear, elegant fashion
> > -
> > it's a great part of my library.
> >
> > On 9/17/07, Alvin Tan <alvint at gmail.com> wrote:
> > >
> > > Hi Robert,
> > >
> > > I have this book since April and absolutely love it. A very good
> > reference
> > > indeed.
> > >
> > > Alvin
> > >
> > > On 9/17/07, Robert Hoekman, Jr. <robert at rhjr.net> wrote:
> > > >
> > > > http://stuffcreators.com/upod/
> > > >
> > > > I don't think I remember seeing any posts/threads on this book, and
> > it
> > > > amazes me. I finally made it to the last page a couple of days ago,
> > > > and even though I was already familiar with a large chunk of the
> > > > concepts discussed in it, I am in awe of how gracefully and
> > succinctly
> > > > the authors presented each one.
> > > >
> > > > The book covers 100 principles that apply across various desgn
> > > > disciplines. Every principle is presented in a 2-page spread. The
> > > > first page names the concept, summarizes, describes examples, and
> > > > offers advice on when and how to apply it. The second page shows how
> >
> > > > it was applied to example designs.
> > > >
> > > > This book is absolutely beautiful. Stunning, really. And I don't
> > think
> > > > I've ever said this about a book before. The design and the content
> > > > are both so well done that I just can't believe this book isn't
> > > > considered one of the bibles of interaction design.
> > > >
> > > > Has anyone else read this? I realize it's been out for quite a
> > while,
> > > > so it may not be news to anyone. I just wanted to put a spotllight
> > on
> > > > it for those who haven't heard about it.
> > > >
> > > > -r-
> > > > ________________________________________________________________
> > > > Welcome to the Interaction Design Association (IxDA)!
> > > > To post to this list ....... discuss at ixda.org
> > > > List Guidelines ............ http://beta.ixda.org/guidelines
> > > > List Help .................. http://beta.ixda.org/help
> > > > Unsubscribe ................ http://beta.ixda.org/unsubscribe
> > > > Questions .................. list at ixda.org
> > > > Home ....................... http://beta.ixda.org
> > > >
> > > ________________________________________________________________
> > > Welcome to the Interaction Design Association (IxDA)!
> > > To post to this list ....... discuss at ixda.org
> > > List Guidelines ............ http://beta.ixda.org/guidelines
> > > List Help .................. http://beta.ixda.org/help
> > > Unsubscribe ................ http://beta.ixda.org/unsubscribe
> > > Questions .................. list at ixda.org
> > > Home ....................... http://beta.ixda.org
> > >
> >
> >
> >
> > --
> > ~ we
> >
> > -------------------------------------
> > n: will evans
> > t: user experience architect
> > e: wkevans4 at gmail.com
> >
> > -------------------------------------
> > ________________________________________________________________
> > Welcome to the Interaction Design Association (IxDA)!
> > To post to this list ....... discuss at ixda.org
> > List Guidelines ............ http://beta.ixda.org/guidelines
> > List Help .................. http://beta.ixda.org/help
> > Unsubscribe ................ http://beta.ixda.org/unsubscribe
> > Questions .................. list at ixda.org
> > Home ....................... http://beta.ixda.org
> >
>
>

17 Sep 2007 - 12:53pm
pnuschke
2007

It's probably my favorite design reference book- I've cited it often for
reports when I need to talk about heuristics for interface design.
Everything from the topics covered, to the layout, and the tone of the book
are just perfect. I only wish that it was twice as long. :)

Paul Nuschke
Human Factors Analyst
Electronic Ink

On 9/17/07, W Evans <wkevans4 at gmail.com> wrote:
>
> Fully agree! I accidentally came across the book about 2 years ago - and
> just love how so many concepts are presented in a clear, elegant fashion -
> it's a great part of my library.
>
> On 9/17/07, Alvin Tan <alvint at gmail.com> wrote:
> >
> > Hi Robert,
> >
> > I have this book since April and absolutely love it. A very good
> reference
> > indeed.
> >
> > Alvin
> >
> > On 9/17/07, Robert Hoekman, Jr. <robert at rhjr.net> wrote:
> > >
> > > http://stuffcreators.com/upod/
> > >
> > > I don't think I remember seeing any posts/threads on this book, and it
> > > amazes me. I finally made it to the last page a couple of days ago,
> > > and even though I was already familiar with a large chunk of the
> > > concepts discussed in it, I am in awe of how gracefully and succinctly
> > > the authors presented each one.
> > >
> > > The book covers 100 principles that apply across various desgn
> > > disciplines. Every principle is presented in a 2-page spread. The
> > > first page names the concept, summarizes, describes examples, and
> > > offers advice on when and how to apply it. The second page shows how
> > > it was applied to example designs.
> > >
> > > This book is absolutely beautiful. Stunning, really. And I don't think
> > > I've ever said this about a book before. The design and the content
> > > are both so well done that I just can't believe this book isn't
> > > considered one of the bibles of interaction design.
> > >
> > > Has anyone else read this? I realize it's been out for quite a while,
> > > so it may not be news to anyone. I just wanted to put a spotllight on
> > > it for those who haven't heard about it.
> > >
> > > -r-
> > > ________________________________________________________________
> > > Welcome to the Interaction Design Association (IxDA)!
> > > To post to this list ....... discuss at ixda.org
> > > List Guidelines ............ http://beta.ixda.org/guidelines
> > > List Help .................. http://beta.ixda.org/help
> > > Unsubscribe ................ http://beta.ixda.org/unsubscribe
> > > Questions .................. list at ixda.org
> > > Home ....................... http://beta.ixda.org
> > >
> > ________________________________________________________________
> > Welcome to the Interaction Design Association (IxDA)!
> > To post to this list ....... discuss at ixda.org
> > List Guidelines ............ http://beta.ixda.org/guidelines
> > List Help .................. http://beta.ixda.org/help
> > Unsubscribe ................ http://beta.ixda.org/unsubscribe
> > Questions .................. list at ixda.org
> > Home ....................... http://beta.ixda.org
> >
>
>
>
> --
> ~ we
>
> -------------------------------------
> n: will evans
> t: user experience architect
> e: wkevans4 at gmail.com
>
> -------------------------------------
> ________________________________________________________________
> Welcome to the Interaction Design Association (IxDA)!
> To post to this list ....... discuss at ixda.org
> List Guidelines ............ http://beta.ixda.org/guidelines
> List Help .................. http://beta.ixda.org/help
> Unsubscribe ................ http://beta.ixda.org/unsubscribe
> Questions .................. list at ixda.org
> Home ....................... http://beta.ixda.org
>

17 Sep 2007 - 7:53pm
jarango
2004

Hi all,

On 9/17/07, Alvin Tan <alvint at gmail.com> wrote:
> Looks like everyone has been silent about this book all these time. ;)

I highlighted this book as a "Goodie" in Boxes and Arrows last December:

http://www.boxesandarrows.com/view/oldies-and-goodies

It's a great book -- comes in especially handy when trying to explain
the reasoning behind a particular design decision to one of my team
members.

Cheers,

--
Jorge Arango
http://www.jarango.com

17 Sep 2007 - 7:57pm
SemanticWill
2007

Or when someone asks a question and you need a more concise, and eloquent
description of Fitt's Law.

On 9/17/07, Jorge Arango <jarango at gmail.com> wrote:
>
> Hi all,
>
> On 9/17/07, Alvin Tan <alvint at gmail.com> wrote:
> > Looks like everyone has been silent about this book all these time. ;)
>
> I highlighted this book as a "Goodie" in Boxes and Arrows last December:
>
> http://www.boxesandarrows.com/view/oldies-and-goodies
>
> It's a great book -- comes in especially handy when trying to explain
> the reasoning behind a particular design decision to one of my team
> members.
>
> Cheers,
>
> --
> Jorge Arango
> http://www.jarango.com
> ________________________________________________________________
> Welcome to the Interaction Design Association (IxDA)!
> To post to this list ....... discuss at ixda.org
> List Guidelines ............ http://beta.ixda.org/guidelines
> List Help .................. http://beta.ixda.org/help
> Unsubscribe ................ http://beta.ixda.org/unsubscribe
> Questions .................. list at ixda.org
> Home ....................... http://beta.ixda.org
>

--
~ we

-------------------------------------
n: will evans
t: user experience architect
e: wkevans4 at gmail.com

-------------------------------------

18 Sep 2007 - 5:34am
Adrian Howard
2005

On 17 Sep 2007, at 18:14, W Evans wrote:

> Fully agree! I accidentally came across the book about 2 years ago
> - and
> just love how so many concepts are presented in a clear, elegant
> fashion -
> it's a great part of my library.

Damn... one more thing for my to-read bookshelf <sigh>

Adrian

18 Sep 2007 - 8:20am
Todd Roberts
2005

I also found it extremely useful and elegent, in fact was one of the early
books I read that got me onto the design track. I really need to get an
extra copy of this to keep at work. No matter what you are working on, you
can pretty much open to a random page and apply what's on there.

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