IxDA and UPA Atlanta present a preview of Carol Barnum and Laura Palmer's UPA 2011 presentation, "It's in the cards. Users share their experience in ways that count."
Microsoft first presented the product reaction cards at UPA in 2002,
little has been shared by others about them. Our use of the cards over
numerous studies gives us a window into users’ experience that is
amazingly consistent within each study. Examples from a variety of
studies show the results we obtain.
Barnum and Laura Palmer are both on the faculty at Southern Polytechnic
State University and have worked together on numerous projects in the
Usability Center @ Southern Polytechnic.
Professor of Information Design and Director for graduate studies in
Information Design and Communication, Carol teaches information design
and usability testing. As co-founder (1994) and Director of the
Usability Center @ Southern Polytechnic, she works with clients to
understand their users’ experience. Barnum’s latest book is Usability
Testing Essentials: Ready, Set . . . Test! (Morgan Kaufmann, 2011).
is an Assistant Professor in the Information Design and Communication
program and Senior Associate at the Usability Center. Laura has been
actively involved in studies at the Usability Center since 2008; she
specializes in the visual presentation of qualitative usability results