Williams Hudson: "The psychological basis of nerdiness and its impact on user-centred design"
our first joined event of IxDA Hamburg and the UX Roundtable we are
proud to invite William Hudson, a User Experience Strategist who
consults, writes and teaches in the fields of user-centred design, user
experience and usability.
On Thursday, November 4th 2010,
William will give a talk providing insight to the challenges we, as
technology focused specialists, face in designing for the average user. This
talk will be based on William’s short paper to the CHI and British HCI
conferences in 2009 about his large-scale study of IT workers. The
application of empathizing-systemizing tests found that technologists
have substantially reduced empathizing skills and consequently have real
difficulty in appreciating that others do not understand technology in
the same way they do. This will not come as a surprise to anyone who
has worked in the IT industry for any length of time, but it does serve
as justification for many of the activities undertaken in user-centred
design. This promises to be an enlightening talk with much debate on William's study.
The event will take place at betahaus Hamburg and starts at 7 pm - thanks to Wolfgang and the betahaus team! http://hamburg.betahaus.de/
About the speaker: William
Hudson consults, writes and teaches in the fields of user-centred
design and usability. He has over 35 years experience in the development
of interactive systems, initially with a background in software
engineering. William has written and taught courses which have been
presented to hundreds of software and web developers, designers and
managers in the UK, North America and Europe. William is the founder and
principal consultant of Syntagm, a consultancy specializing in the
design of interactive systems established in 1985. William is the
inventor and developer of a range of card sorting tools and techniques
that are described in our Card Sorting pages. These tools and techniques
are used by a wide range of design and usability agencies and
---------------------------------------- About IxDA Hamburg As
part of the global IxDA community, IxDA Hamburg is fostering mutual
exchange amongst designers and continuing advancement of the field of
interaction design in Hamburg.
With its vibrant UX and design
community and many talented professionals and students, Hamburg offers
an inspirational environment to exchange thoughts & ideas, share
experiences and connect. Close collaboration with local UX groups such
as the well established UX Roundtable and the UX bookclub play a big
part in broaden the current and building an even more versatile IxDA
community in Hamburg.
Please feel welcome to come to or suggest
any event or topic and be a part of an inspiring environment while
meeting great people.