IxDA Berlin :: Carlo Bernoulli on Authorship or Engineering?

Event date: 
March 10, 2010 - 8:00pm - 10:00pm
newthinking store GmbH
Tucholskystr. 48
See map: Google Maps
IxDA Berlin
Event description: 

IxDA Berlin in March 2010 - Mar 10th, 8pm, New Thinking Store, Berlin

Designer's role in the UED development: – Authorship or engineering?

Talk by Carlo Bernoulli

After January's fulminant kick of we continue the 2010 season with another highly interesting talk by Carlo Bernoulli on our (aka the designer's) role in the complex environments of nowadays digital production. Having experienced creative set-ups of all kinds at e.g. iconmobile (www.iconmobile.com), palm (www.palm.com) or yahoo! (www.yahoo.com), Carlo is certainly one of the most inspired experts on design management and the questions that arise for designers at the intersection of technology, business and user experience.

Please notice, this time we start at 8pm due to another event right before us!

A quick outline on what Carlo is about to cover:

What is UED?
        The man-machine problem
            -The cognitive gulf
            -Design as engineering
            -Design as eduction
            -Design as mediation

        The status quo  
            -The usability problem
            -The performance support approach
            -Scenario driven interface design
            -Goal oriented interface design
            -The pattern approach

    Towards a grand theory of UED
        Inductive and deductive aspects of design
            Forces and affordances
        Dealing with complexity
            Knowledge based systems

        UI development as a knowledge-based system
            Conditional pattern logic

    The  designers role
        Threat and opportunity
            Design as a fixer-upper
            Slave to the machine

            Claiming responsibility
            Metrics for success

            Doing the right thing
            Accepting accountability

After-talk agenda stays the same as usual, mainly around the cornerstones "bar", "chatting", "drinks".

please find even more info here:

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