Hi,
I am looking for a research if its done or if people can share their
knowledge & experience supported by research from.
Its is about the layout of the the homepage for a commercial bank
which provides internet banking as well to its customers. My queries
are:
a) Should there be one or more than one campaigns run at a time on the homepage?
b) What on the homepage could draw customers attention apart from
internet banking?
c) What could attract new customers to apply for a product?
d) Should the layout of homepage provide less information but more
white space and links?