user reviews

14 Mar 2012 - 4:11pm
0
2 years ago
5 replies
Jennifer Wolfgang
2010

User Product Reviews: Showing only positive ones - good or bad?

We sell software where I work. We're looking to integrate user reviews that we get through a third party service (Zueberance, I think) into our product pages.

The business stakeholder wants us to only show positive/glowing reviews.

I have an ehtical problem with that as I feel it's misleading. I also think it looks odd when scanning a list of only 4 and 5 star reviews... As a user, I think, "Sooo... where are some of the more 'negative' reviews?"

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