Traditionally, creating and maintaining a pattern library has been a daunting task requiring extensive resources and, sometimes, dedicated full-time employees. At Salesforce.com our first attempt at producing a comprehensive library was bogged down by a waterfall-based creation and review process that yielded only two patterns in a six-month period. At this rate we would never approach completion.
User journeys describe the greater context of an experience including the conditions, motivation, and environment for a particular audience. Yet as the experiences we design continue to evolve, our methods for describing these stories remain static. Existing page-based journeys add little inspiration to the powerful experiences we are designing. In this session, we will explore how user journeys can leverage animation, sound, and visual continuity to communicate robust interactive experiences in simple and effective ways.
As websites have transitioned from a series of hyperlinked static pages to rich, interactive applications, the traditional means of documenting their structure and behavior has struggled to keep pace. Site maps fail to capture the detailed interactions on and across pages, use cases fail to show the relationship between activities, and data flow diagrams ignore the nuances of presentation and user choice.
You’ve worked hard on a design and finally got it nailed. You’ve thought deeply about the user experience and designed for usability and great information presentation. The visual design is compelling. Enjoy it while you can because you’ve been asked to hold a design review.
Foundation and critique are two core elements that separate design from other ways of thinking and practicing creation of ideas and solutions. Foundations are the core elements that we manipulate within our craft. Critique is the way we judge the results of that craft. For critique to be effective though it requires foundation. It is only through our understanding of what it is that makes up our craft, that we can bring consistency and consensus to design criticism.
The properties of Gestalt psychology are ever-present in today’s interfaces. Knowing how these properties affect the brain allows designers and developers to leverage the physiological and cognitive responses that are hard wired into their users.
The basic properties and of Emergence, Reification, Multistability and Invariance are foundations of design and will be defined and explained traditionally, then reviewed through current real-world user interfaces.